Tag Archives: text messages

mobile fundraising

What are the benefits of the SMS Raffles and Lotteries?

Many charities, not-for-profits and sporting organisations, tend to run raffles and recurring lotteries in support of their causes, or as part of a corporate partnership.
Traditionally, raffles and lotteries were carried out by collecting cash and handing out tickets from cloakroom books. Since technology and the world of digital has rapidly grown, these can now be carried out through SMS.

Getting in front of your audience via SMS

Why not consider using text messages to gather raffle lottery entries? Well, to begin with, 95% of UK households own a mobile phone, or 5 billion people globally (that’s two-thirds of the world’s population). Mobile phones are the most convenient tools for almost anything in today’s society. If you don’t have cash or card on you, no problem! Pay with your phone or enter a raffle/lottery with your phone using SMS.

Your entrants can enter, confirm their age and location, pay and receive ticket numbers all via SMS. There is no chance of them misplacing their ticket or not having enough cash on them to purchase. There are no cards, fuss or forms with SMS, it is an instant process with the full journey being through text. We can offer this through our partnership with Zaffo, also known as Capen; an external lottery manager, based in London.

Your SMS could get in front of the right person, at the right time

Research has shown that on average, people in the UK check their smartphones every 12 minutes of the day. People rely on their mobile devices so much that now is the right time for organisations who offer raffles and lotteries to go mobile also. Not to mention the cost of these things, while we do have charges, sending ticket numbers by text is much cheaper, effective and efficient than sending them via post.
You can cut out the hassle of collecting postal addresses, SMS also supports carbon footprint with this method being entirely paperless. Contact us for more information.

Caitriona McCarry
Marketing

Event Fundraising can really boost the cash you take in from your events

How can our charity use Regular Giving?

Regular giving, also known as monthly giving, holds several benefits for any charity.

To begin; we often get asked how our charity clients can upgrade their single donors to a monthly giving subscription? There are many ways you can do this; however, our most recommended and successful is by using our outbound SMS tool.

How can my charity qualify?

To qualify to be able to send your single donors an outbound SMS up upgrade them to a monthly gift, you must have first enabled our consent feature on your initial campaign. Our consent feature allows you to explicitly gather opt-ins and consent records from your donors, allowing you to use their mobile number for future marketing & communication.

From this, you can extract all opt-in mobile numbers, create a recipient list and send them a message asking them to reply to subscribe to a monthly gift of say; £3 per month to your cause.
All recipients who reply will then get an SMS in response to acknowledge their new subscription. Every month after that they will get a reminder SMS with the option to SKIP or STOP that month’s payment.

Customise

Your charity can fully customise all of these messages that go out to your subscribers so you can make them that little bit more personal. Some of our clients add live URLs to either their social channels, websites, videos or infographics to help drive more traffic to those direct channels.

The reporting side of things of regular giving is a different topic; it is up there with one of our main USPs due to the final detail it gives.

Contact us for more information on our entire regular giving package.

May Newsletter: Over £100,000 more raised since March with Instagiv

May was another fantastic for Instagiv as we watched our clients use our platform to raise an incredible amount of money for some of the country’s best charities.

With Summer well and truly on the way, you will see lots more outdoor charity events coming up in your area. If you haven’t thought about your summer fundraising plans just yet, check out our recent blog post on it.

We love helping our clients boost their funds with our expert SMS fundraising tools.

Money Raised

In May, the total amount raised was a phenomenal £201,870.50 from 98,051 inbound texts. This is an impressive £106,000 more since March with 61,542 more inbound texts. Our clients used the Instagiv platform to send out an incredible 290,813 texts over a range of different campaigns. Amnesty International is one of our key clients who use our outbound tool for advocacy, along with loads of other charities.

May 2018

 Don’t know what these stats mean? Let us explain:

Inbound text: The number of texts received from the public (supporters of our charity clients) who in text in donation to them.

Outbound texts: Texts that are sent from the InstaGiv platform to the public.

Amount raised: Total amount raised in May 2018.

TOP BLOG POSTS

If you’ve missed out on our recent blog posts, why not check out our top picks from the month below. You can keep up-to-date with our blog posts here.

Competitions via SMS with Instagiv

Why do charities continue to use SMS fundraising?

Popular products in May

The Outbound SMS tool is as popular as ever as we can clearly see in our recent stats. Hundreds of our clients use the Outbound SMS tool every day to send out texts to their supporters. Outbound SMS enables our clients to easily send a short message to thousands of contacts. They often use this product to appeal for donations, or to update their supporters on upcoming events or new campaigns.

Amnesty International is one of our key clients who use our outbound tool for advocacy, along with loads of other charities.

Why Instagiv?

InstaGiv works with over 300 organisations as one of the UK’s leading software providers for the charity sector.

We help them develop their engagement with their supporters and raise as much money as possible for their cause. Our range of tools – like the ability to run competitions, register supporters for events and more – means there are always new ways available to boost donations.

If you’d like to learn more about instaGiv’s platform and service, book a demo today.