Tag Archives: SMS

Use PSMS in a broadcast or DRTV appeal

Premium SMS
Premium SMS

Trying to get your supporters to actively engage and donate on a regular basis can be tricky – especially heading into the new year. A great way to get in front of them at the right time is with Premium SMS (PSMS).

You can use PSMS in a broadcast outbound text, DRTV appeal, social event or any type of fundraising activity.

Last minute crisis

Sometimes things pop up last minute or unannounced, like an unfortunate incident. This could result in a disaster appeal and you may choose to send a broadcast SMS to gather donations or actively advertise your text code as widespread as possible, to raise awareness and ask for donations.

In terms of the outbound SMS, if you have a list of recipients or a database of opted-in supporters gathered from using our consent feature. You can use these to send an urgent text asking them to reply with one of your donation keywords, to give to your cause. You can use this as a single one-off donation, or to subscribe your supporters to regular giving which is monthly gifts.

To use PSMS as a standard text-to-donate campaign it is as simple as creating your text code, customising your campaign and advertising it to your supporter base. The journey is very straightforward as we like to focus firmly on the donor experience.

Keyword

Texting a donation is as simple as texting a KEYWORD to 70###. While we have fixed price points for all our donation keywords, we also offer our clients the full flexibility of giving their donors the option to give more or less than the default amount, without having to create additional keywords and campaigns.

All donations and responses to outbound texts are recorded on your InstaGiv platform. You can view your inbound report which captures the finest of details right down to the donation amount, date and time and content of inbound texts.

Our regular giving reporting is something we often get praised on also, keeping tabs on donor retention can be somewhat exhausting and hard to do, with our regular reporting we make it so much easier for fundraisers. Our system is equipped to capture and record data right from the number of sign-ups per month, repeat donations, number of SKIP/STOPS per month, cumulative retention statistics and much more.

Quick turnaround

Our turnaround time is very quick. We aim to have all new requests actioned and set up within the same working day. Often enough, we can do this very soon after the request or registration is received.

Find out more information

If you’d like to find out any more information on PSMS, shortcodes, a member of our team would be more than happy to talk you through the process. Fill in the form on our contact page and we will be in touch as soon as possible.

Alternatively, please contact us directly on 028 7087 8220 or email us at help@instagiv.com.

Instagiv
Instagiv

 

Bake for a Day Off MacMillan Coffee Morning Success

Last week we hosted our first ever coffee morning and we were delighted with how the event turned out. We raised a massive £330 from all our cash and SMS donations. Thank you so much to everyone who got involved and donated.

To make things more exciting, we teamed up with two of our neighbouring companies to organise a bigger coffee morning with extra the fun. LANDED and Zymplify are situated in the same office as us, so we thought why not get together and host something exciting?

We mightn’t have an in-house Paul Hollywood, but we still had our own Bake Off, but with a twist. We got everyone involved in an exciting competition where they would all ‘Bake for a Day Off.’ The winning cake would win a free day of annual leave to use whenever they wanted – who wouldn’t want to enter?

Some of the silly contestants – you can tell they are all taking this very seriously.

The Big Event

We asked everyone to donate £5 to enter the competition and saw loads of people entering. We were shocked by the amount of cake that arrived on Friday morning. Shocked, but loved it!

The Contestants

We had over 15 entries that were all equally delicious. We sampled several different Cheesecakes, a few Duffins (that’s a muffin that tastes like a doughnut in case you didn’t know) and a few traditional Victoria Sponges.

The winner

Our Graphic Designer, Johnny, blew every other contestant out of the water and won the competition with his Pavarotti’s Pavlova.

The winner!

It was sensational! In joint second place was a Flake and Crunchie Roulade by our Client Success Executive, Grace McGinnis and a Victoria Sponge by our Head of Finance, Michael Green.

Joint 2nd place went to a Victoria Sponge and a Roulade.

 

Third place went to ME! My Cookie Dough Salted Carmel Brownies went down a treat with our audience.

And I came 3rd!

 

After all the eating and voting, we had a raffle because what fundraiser event is complete without a raffle? Loads of our friendly neighbouring businesses donated prizes including Campsie’s Electrical, Bonds Jewellers, Super Valu, Bob and Bert’s, Jam Jar and The Anchor Bar and Restaurant. Thank you so much to everyone who donated prizes.

How much did we raise?

Between the Bake-Off competition and the raffle, we raised an incredible £330. We were so pleased with the final result and again, would like to say thank you so much to everyone who donated.

The money raised from the national Bake-Off events goes straight to MacMillan’s pioneering charitable services. So far, £3,099,459 was raised from all the coffee mornings hosted across the UK. To give you an idea of how much this will help, it costs just £28 for a MacMillan nurse for an hour to help people living with cancer and their families receive essential medical, practical and emotional support.

If you’d like to keep up-to-date with all things InstaGiv, check out our Facebook and Twitter. Or you can follow us on our brand-new Instagram profile.

May Newsletter: Over £100,000 more raised since March with Instagiv

May was another fantastic for Instagiv as we watched our clients use our platform to raise an incredible amount of money for some of the country’s best charities.

With Summer well and truly on the way, you will see lots more outdoor charity events coming up in your area. If you haven’t thought about your summer fundraising plans just yet, check out our recent blog post on it.

We love helping our clients boost their funds with our expert SMS fundraising tools.

Money Raised

In May, the total amount raised was a phenomenal £201,870.50 from 98,051 inbound texts. This is an impressive £106,000 more since March with 61,542 more inbound texts. Our clients used the Instagiv platform to send out an incredible 290,813 texts over a range of different campaigns. Amnesty International is one of our key clients who use our outbound tool for advocacy, along with loads of other charities.

May 2018

 Don’t know what these stats mean? Let us explain:

Inbound text: The number of texts received from the public (supporters of our charity clients) who in text in donation to them.

Outbound texts: Texts that are sent from the InstaGiv platform to the public.

Amount raised: Total amount raised in May 2018.

TOP BLOG POSTS

If you’ve missed out on our recent blog posts, why not check out our top picks from the month below. You can keep up-to-date with our blog posts here.

Competitions via SMS with Instagiv

Why do charities continue to use SMS fundraising?

Popular products in May

The Outbound SMS tool is as popular as ever as we can clearly see in our recent stats. Hundreds of our clients use the Outbound SMS tool every day to send out texts to their supporters. Outbound SMS enables our clients to easily send a short message to thousands of contacts. They often use this product to appeal for donations, or to update their supporters on upcoming events or new campaigns.

Amnesty International is one of our key clients who use our outbound tool for advocacy, along with loads of other charities.

Why Instagiv?

InstaGiv works with over 300 organisations as one of the UK’s leading software providers for the charity sector.

We help them develop their engagement with their supporters and raise as much money as possible for their cause. Our range of tools – like the ability to run competitions, register supporters for events and more – means there are always new ways available to boost donations.

If you’d like to learn more about instaGiv’s platform and service, book a demo today.

 

What summer fundraising ideas have you got in your pipeline?

 

It might be hard to believe but summer is actually on it’s way and if you haven’t already, you should start to think about your fundraising ideas for the next few months.

While it might be effective, standing on the street with collection buckets in the pouring rain just does not sound appealing to anyone. Fortunately for us, there are loads of other fundraising ideas that won’t involve a raincoat and an umbrella.

According to the Institute of Fundraisings most recent giving report, SMS donations are on the rise and with the help from Instagiv, we can get the most out of your text message campaigns. By creating a simple fundraising campaign with us, you can take the time and hassle out of fundraising, freeing up your staff and volunteers to use their time much more effectively.

They’re quick and easy, as well as being user friendly and have a very fast turnaround. Not only that, but Instagiv’s mobile fundraising and engagement platform will let you send donors a response message instantly, thanking them for their donation. You can enter information relevant to your charity response message, as well as adding a short URL link directing more traffic to your website if you wish.

By using Instagiv’s platform, you can log in, receive SMS donations from your keywords and track the progress of the campaigns in real time. Another great feature that we can offer you is to send outbound text messages to anyone who has previously donated and given consent to your campaigns, so you can create a long-standing relationship with your supporters. A quick text message can prove to be much more effective and prompt donations than a phone call. Just upload a list of phone numbers to the Instagiv platform and you can start to send out and schedule messages in advance, which is great when you are busy with other fundraising campaigns.

While it might seem that text messaging is a thing of the past, 90% of texts are read within three minutes of being sent and 98% will have been read by the end of the day. It is still an extremely effective marketing channel, which is also cheap and easy to set up and maintain. The great thing with SMS donations is that no matter how old it is, any mobile phone can receive a text message.

Regular giving, competitions via SMS, address capture, response SMS’, bulk outbound sends – we have it covered. Why not request a free live demo with our experienced customer service manager Caitriona, and see what Instagiv can do for you?