Year-round charities cram the calendar with awareness events to focus on certain causes in order to focus fundraising efforts.
They are a fantastic way to gather one-off donations and sign up supporters who want to support a particular cause, but maybe need a gentle reminder every now and then.
Fundraising via SMS – Covering the Calendar
Let’s take April as an example. It’s Stress Awareness Month, Bowel Cancer Awareness Month and IBS Awareness Month.
On top of that April contains Parkinson’s Awareness Week and Male Cancer Awareness Week. The month also plays host to World Autism Awareness Day (April 2), World Haemophilia Day (April 17) and World Malaria Day (April 25).
Every month is similar, with all kinds of worthy causes getting a chance to really make people aware of the good work they do and make a push for donations.
Fundraising via SMS – Single Giving
Awareness events is where instaGiv’s text donation tools really come into their own. Our Single Giving service gives charities a text shortcode which they can add to their marketing materials during the campaign.
Then all supporters need to do to make a one off donation is to send a simple text!
Single Giving has proved popular time and time again both with donors and with some of the UK’s largest charities including The British Red Cross. This is because it is a quick way to spread the message to loads and loads of potential supporters and a hassle-free way to gather lots of donations.
Fundraising via SMS with instaGiv
Setting up effective fundraising campaigns for awareness days or months couldn’t be easier with instaGiv.
It only takes half an hour for us to set up your SMS keyword and get fundraising.
We also aim to have all new accounts and requested keywords set up in the same working day.
To find out how instaGiv’s SMS tools can boost fundraising for your charity, why not Book a Demo?