Tag Archives: GDPR

Consent Compliance Made Easy with instaGiv

instaGiv makes Consent Compliance easy for charities

With the GDPR deadline looming ahead like a sort of data protection Godzilla, consent is fast becoming the hot topic in the charity sector.

At instaGiv we are working hard to facilitate compliance and respond to a growing range of approaches to obtaining consent.

Consent Compliance – Build Relationships with Your Supporters

If your charity intends to contact any existing supporter via text or other communication method, then it is essential that the proper consent be obtained. It’s good practise to obtain consent when you first engage with any potential donor.

Our Consent Feature allows you to gain permission from your supporters to communicate with them. It means you can invite them to participate in events, tell them about upcoming fundraising campaigns and let them know how their donation is making a difference.

The Consent Feature can be enabled on all of your campaigns. It allows donors to give the charity consent to contact them again when they first donate.

Following consultations with a number of key UK charities, we have built a custom consent feature into our platform, which covers both implicit and explicit consent.

When both are active, all opt-ins and opt-outs will be recorded on the platform and will appear in two separate lists. This means you will be fully compliant with the GDPR and it allows you to build better relationships with donors that have actively chosen to hear from you.

Consent Compliance – Implicit Consent

This feature allows a charity to obtain implicit consent to send further marketing. Recipients are already signed up for further communications but are given the option to opt-out.

An example of implicit consent in an SMS from a charity would be:

Text GIVE to 7XXXX to donate £5. We may contact you about this campaign and our charity. To give £5 but opt-out from further contact, reply GIVE NO to 7XXXX

Consent Compliance – Explicit Consent

This feature requires a supporter to state explicitly that they would like to receive further marketing communications.

An example of explicit consent in an SMS from a charity would be:

We’d love to stay in touch with updates about our charity. To give £5 & opt-in to allow us to contact you, reply GIVE YES. Otherwise reply with GIVE to 7XXXX

Consent Compliance – The Platform

Consent Compliance is easy with instaGiv's platform

A Consent tab has now been added to the Create and Edit campaign pages on the instaGiv platform.

From there you can choose which form of consent to enable and which marketing channels you wish to include or exclude.

instaGiv is one of the UK’s leading software providers for the charity sector.

Working with over 300 UK registered charities, we use a range of tools to help charities collect donations, run competitions and more so that they can gather support for their cause.

This usually involves SMS tools. You’d be amazed at all the things we can do using just a humble text message.

Visit our website to find out more about all the great things we can do for your charity.

Turn Over a New Leaf with InstaGiv this Autumn

Autumn is a great time to check out what InstaGiv can offer your charity

Autumn has arrived at InstaGiv HQ. But instead of mourning the end of summer (all 20 minutes we had in Portstewart) we’re looking at the positives.

Swirls of firey colour in the trees and on the ground. Dark evenings remind you of all those scary myths and legends as Halloween approaches. And who misses the sun and a clear sky when you have the drama of a good storm to contend with on your walk home?

Safer to just stay indoors and check out InstaGiv

Saying as you’ll be spending a lot more time inside, we might as well tell you about a few of the great things that InstaGiv can do for your charity.

What InstaGiv Can Offer

We are of one the UK’s leading providers of mobile and digital fundraising solutions.

We work with more than 300 UK registered charities, including large national charities like Macmillan Cancer Support and Amnesty International, as well as more regional causes such as Glasgow Children’s Hospital Charity.

InstaGiv are passionate about securing as much funds as possible for charities using our mobile and digital tools.

This is why charities using our services will receive 100% of the donations they raise. There are no sign up fees and no contracts to sign.

We have simple and transparent pricing structure that allows charities to scale their fundraising efforts to suit their needs.

Gift Aid, GDPR and Guidance

InstaGiv gives charities the option to add Gift Aid on all of their campaigns.

You can also ensure that you receive the proper consent from supporters for communications, meaning that you can automatically keep track of your GDPR compliance.

On top of all that, you’ll receive one-to-one support from our fantastic customer success team.

They can help you get set up on the InstaGiv platform, figure out where to focus your resources and even come up with some fundraising ideas and tips to raise more cash.

For more information, check out our services page or contact us via our website.