#GivingTuesday is one of the biggest days of the year in Britain for the charity sector. It is the one day people have the chance to do something kind and give back to charity. Both individuals and businesses get involved, doing what they can to help those in need just before Christmas – one day can make a world of difference.
Giving Tuesday started back in 2014 and since then has grown to be bigger and better every year.
Doing our bit
The team here at InstaGiv and our sister company, Zymplify, are doing our bit for charity on Tuesday the 27th of November.
We have decided that with this time of year being cold and wet out, it would be worthy and beneficial to donate all our old clothes to one of our local homeless charities.
We have been swamped in recent weeks with both supporters and charities enquiring about setting up a text code for their cause in preparation for Giving Tuesday. Text giving is quick, easy, efficient and effortless, which is probably why most charities today have text as a donation collection method.
it’s not too late to set up your text code for the UK’s biggest giving day, with 6 days left it gives you plenty of time to set up your campaign, customise it to suit your cause, and watch the kind donations flow in.
Be quick though, as our “Tuesday” keywords are starting to run out!
Find out more information
If you’d like to find out anymore information on shortcodes, a member of our team would be more than happy to talk you through the process. Fill in the form on our contact page and we will be in touch as soon as possible.
Alternatively, please contact us directly on 028 7087 8220 or email us at firstname.lastname@example.org.
We have some exciting news to announce from InstaGiv HQ. We have been working very hard developing our new raffles and lotteries via SMS service. We’ll be launching the amazing new feature very soon.
Following pressure from the Charity Sector and AIME networks, they have introduced a new range of shortcodes. Along with the approval of HMRC, these shortcodes (72xxx) will allow SMS entries for society lotteries and raffles to be vat exempt.
What will raffles and lotteries with InstaGiv mean?
Do you hold a weekly lottery for your charity? Why not use SMS as your donation collection mechanism. We will collect consent, postal addresses and donations – all you have to do is issue the tickets.
We’ll do all the hard work for you. InstaGiv will collect entries and payments via SMS. This will be done in the same way that donations are currently collected on the 70xxx shortcode range.
In addition, we can collect confirmation of eligibility and the player’s address. This will make it easy for the charity (or ELM) to issue each entrant with their lottery ticket and maintain compliance.
All data will be recorded and stored on your InstaGiv dashboard. This will allow you to easily download, pass the data to an ELM or integrate with your current lottery management system. InstaGiv is one of the UK’s leading providers of mobile and digital fundraising solutions. We currently work with over 500 UK charities and we cannot wait for our clients to use this exciting new feature.
How do raffles and lotteries work?
Society lotteries and raffles via SMS work like sending a donation by text, the individual enters the lottery or raffle by texting a keyword to a 72XXX approved shortcode. The five-digit society lottery shortcodes will be used to take payments from mobile phone accounts to pay for Society Lottery or Raffle tickets. We have developed a fully compliant SMS flow to capture all the information required about the supporter.
This is an exciting new development for the charity sector! In the run-up to Christmas, where you can do prize giveaways and collect donations for each entry into your draws, we think it would be a great asset.
For more information on this additional guidance on licencing, please contact us at any time on 028 7087 8220 or email@example.com
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