Outbound SMS – Reach More Supporters Through SMS
Outbound SMS campaigns are a great tool that charities use to reach thousands of potential donors. Text messages are fast becoming the most effective marketing channel available. Recently SMS has been overtaking email as the go-to method for contacting supporters and the general public.
Outbound SMS – Reach More Supporters
One of the main advantages of using SMS to reach out to potential supporters is that it is mobile-based. You have a direct line of access to supporters using a format that they are more likely to engage with.
Recent research has shown that 98% of texts sent will be opened by the end of the day. The stats show that 90% of text messages that are sent will be read within 3 minutes of being sent.
This makes SMS messaging the best option if you have a message that you want to send to your supporters in an instant, or you urgently need to drum up donations.
It is easy to gather mobile numbers from supporters to build up your SMS contacts. You can then select from several different options for your outbound SMS campaigns, including sending messages with general information, or requests for donations, addresses or encouraging a response.
Outbound SMS – A Popular SMS Service
Outbound SMS is popular with large charities as a tool to quickly engage with their supporters. It allows them to collect more donations, gain support for petitions and much more.
Amnesty International make regular use of Outbound SMS to raise awareness of their current campaigns. Macmillan Cancer Support also made good use of outbound SMS to send a good luck message to everyone taking part in the London Marathon on their behalf.
Using Outbound SMS with instaGiv
Outbound campaigns with instaGiv are easy to set up and manage. Just upload a list of numbers to the instaGiv platform, create a campaign and you’re ready to start sending out messages to thousands of supporters.
You can also schedule messages in advance using the platform. This is handy for gathering donations while you’re busy with another fundraising event.
Our Consent feature also gives supporters the option to opt-out of receiving future messages. By being considerate and sending the right message at the right time, an outbound SMS campaign can bring in more donors and help your organisation reach their goals faster.
Set up an outbound SMS campaign today and see what types of benefits you can reap.