Never underestimate the power of saying “Thank You”.
Expressing gratitude and appreciation to your donors is very important, especially when trying to retain existing ones and acquire new ones.
A little message of thanks goes a long way, people like to have their generosity recognised and they also like to know that their efforts have not gone unnoticed.
When you receive a thank you in relation to a gift you have given to charity, it shows that they have taken on board your kindness. Many charities solely relay on the donations of their supporters and are extremely thankful for the differences that your gift has been a result of.
Expressing gratitude for a contribution, validates the effort that people have made. This makes them feel good about getting involved and feel proud that about the gift they have given.
With SMS donations, there are always “thank you” bounce back response messages, which act as a receipt to the gift given. However, as this time of year especially it being the festive season, an additional genuine message of thanks can help inspire and motivate donors to keep giving.
Some “thank you” messages can be a little predictable, so it is important that perhaps sometimes, you go above and beyond. How can we do this?
There are multiple simple ways; a heartfelt video for social or your website, a thank you pack in the post, personal outbound SMS’ and much more. Stand out from the crowd and help your donors, supporters and volunteers feel more connected with your cause.
Recognition can be a crucial factor for your audience when judging a charities values.
Outbound SMs is often used by our clients to send messages of appreciation.