Benefits of SMS Giving for the Charity and the Donor
Raising donations by text holds many advantages for both the charity and the donor. Below is only some of the benefits, we like to keep it short and sweet!
Fast and efficient way to collect donations
In less than a minute, your donors can quickly text your keyword to its assigned short code to donate. With InstaGiv, there is no fuss with the donor having to write the donation amount in their message as we have a default price point mechanism. An example of the donor journey would be; Text GIVE (Keyword) to 70XXX (short code) to donate £3 (default price point).
Real Time Reporting
Every client, regardless of how big or small your charity is, gets full use of our online mobile fundraising platform and dashboard. Here, you can view all of your active text-to-donate campaigns, make any necessary changes such as; editing the response message sent to donors, adding Gift Aid to your campaign, enabling Consent and much more. Our platform works in real time, so you can log in at any time and view the success of your campaigns as well as access all inbound campaign reports with our full data ownership functionality.
You have a variety of options
We have various different SMS services to offer our charity clients. You can make use of Single Giving, Regular Giving, Competitions via SMS, Event Fundraising, our outbound SMS tool, Registration via SMS and Address Collection. As well as that, we have many additional features that you can add to you campaign if you wish which includes; channels, Gift Aid, additional response messages and consent. The opportunities are endless with InstaGiv and a big bonus point is that it is cost effective with no yearlong contracts or anything.
Benefits to the Donor
They can donate quickly with minimal effort or fuss. They do not have to lift money from the bank machine, fill out any forms or give debit/credit card details. They simply text your keyword to a short code, and a donation is made. The donation is taken from the donor’s phone bill or mobile credit which is user friendly and effective. This technology enables the supporters of your charity to give at any time, from anywhere.
Text is Simple
Almost 100% of the UK population either own a mobile phone or are familiar with sending a text message. It is not something they need to learn how to use, they can give very easily via a convenient method to them.
Our mobile fundraising software is GDPR friendly and is mobile regulatory compliant. Your donors do not need to worry about their mobile number being used without consent, we have a new consent feature which allows you to collect permission from your mobile donors to use their mobile number for future communication. This feature records all opt in and opt outs as well as having many other methods to make your donors feel safe with SMS donations such as texting; STOP and NOINFO to ensure they are not being marketed to.
The above is only to include a few, there is so much to learn with SMS giving and so many benefits to all parties involved. For a copy of any of our e-brochures, contact 028 7087 8220 or firstname.lastname@example.org at any time.