5 Ideas when Promoting your Cause or Text Code
We often find it difficult when trying to think of new ideas and new places to promote and advertise our cause or business.
We have come up with 5 ideas that may come in useful when trying to brainstorm what to try or do next.
Email Footer – If you haven’t tried it already, why not put your text code in the footer of your emails. Many of us send external emails on a daily basis so it’s possible that someone within your communication chain will see your text code and wants to donate. With that said, making use of your LinkedIn account, blogs and newsletters may also come in useful.
YouTube Adverts – Almost all YouTube videos now have adverts and whilst we can skip after 5 seconds, more often than enough if the avert is interesting or captures our attention, we tend to continue watching it. A possible way of capturing the attention of your audience would be to create a video illustrating the work you do and why, helping to raise cause awareness.
Local bloggers– Bloggers are also seen as influencers and often talk to their followers live on their social media accounts. Using a blogger to help boost your cause awareness could potentially help get your message out there and make more and more people aware of your charity and how it helps those in need.
Social Media – Use your social media platforms to the best of your ability. Facebook as got a “go live” option, where you can go on video live to your friends and followers. Many people get a notification when someone they follow or are friends with goes live, which often intrigues people to click and view the live feed, to curb their curiosity. Make use of this tool, even if it is showing something small, it’s getting your cause out there and capturing attention.
Sponsorship or Partnership – Sponsor a child’s sports team or club, sponsorship can be big or small, choose an amount that suits your budget. In turn, the club could print your text code on their t-shirts, merchandise and or give your charity a shout out. In addition, partner with a business or organisation where you can help one another via promoting or mentioning. Not only businesses can do this, we have seen recently that activity clubs also take part.